Agriculture is an integral part of society, however with the urban and rural divide getting larger on a regular basis, a greater call has been made within the agriculture industry to communicate better with all consumers. With so many options for communicating, how can we in agriculture explain the complexities of the industry with more than a soundbite but also take in information that the consumers want to share with us? This roundtable aims to explore the opportunities and how to overcome challenges of communicating in two increasingly complicated industries - communications and agriculture. Our session will be grounded with two experts who have years of professional communications experience in the agriculture industry.
Alexis Kienlen lives in Edmonton, where she is a reporter for "Alberta Farmer" newspaper. Alexis is also a freelance writer, poet, and fiction writer. In April 2020, she released her first novel, "Mad Cow." Jill Harvie ranches with her husband and their daughters Tinley & Lyla Harvie near Olds, Alberta under the name Harvie Ranching. The ranch runs 250 purebred polled Herefords, Charolais and Commercial cattle. Jill has worked in the Canadian Beef Industry in animal health policy development and public relations and recently her passion for Agriculture can be seen through her new podcast called Food Careers. Jill received a Bachelor of Applied Science in Agribusiness at Olds College and a Diploma in Agriculture in Animal Science from the University of Guelph. Jill is currently the co-chair of the Agriculture Industry Advisory Council to the Alberta Minister of Agriculture.
All of our roundtables are recorded and shared with those who are looking to gain greater insight into the topic of the roundtable.
Civic engagement can improve our communities and strengthen community vitality. It is an ongoing process that is important to be nurtured over the long term. Join us for a Big Exchange discussion on how to take action on opportunities, engage a wide swath of the community and build your community for the future. Our next discussion will be led by Jackie Northey and Leslie Sim on September 30, 2020, 7-9 mst.
Leslie Sim has over 15 years of executive experience in leading organizations toward innovative transformation through cultural change and leveraging information and technology. She helps organizations define the visions, strategies and coaches them in creating the operational culture to be successful.
Jackie Northey is a community influencer and Bashaw Adult Learning Council leader. Despite her prediction that her life was over, Jackie Northey was transplanted to Rural Alberta with her siblings and parents at the age of 14 when her father purchased a farm in his small hometown community. Four years later at the age of 18, Jackie started her 44 year serial volunteer habit. Jackie volunteers, engages and advocates for rural and agricultural communities and organizations nationally, provincially and regionally. Her extensive experience includes adult education, strategic planning, capacity building, rural development, communications and non-profit governance. Jackie oversees programs and strategy, leading organizations forward by facilitating transformative thinking and discussion. Jackie and her husband still reside in Bashaw, with a strong conviction of the importance of family and community, never more evident than watching their own children raise their young families in the community as well.
This next Big Exchange will take place on September 30, 2020, 7-9 pm mst.
Organizations of all types are finding themselves in transition in this new era of COVID 19. If you're looking for ideas from those who have experienced it or are experiencing it take part in our next Big Exchange. Trudy Harold and Michelle Wright have previously participated in our Big Exchanges and have imparted their experiences of businesses in transition. We wanted to continue the conversation with them and you on succession planning and all types of transitions in business.
Trudy Harold's Bio
Michelle Wright's Bio
If you have something to add or learn from these useful conversations register and join us on Zoom on August 26, 2020 at 7 pm mst.
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